I am a brand and design strategist, community builder and a trusted advisor known for applying structure to complex problems, uncovering creative insights and setting forth strategic solutions for brands and cultural institutions.
Projects
XRC Labs
→ Workshop Development
→ Focus Groups
Brand X innovation teams in both New York and Paris set out on a discovery mission to research and discover how voice technology was being used in fashion and analogous industries and define the necessary criteria to formulate and design a unique personality.
Read more
Condé Nast
→ Brand Strategy
→ Content Programming
→ Strategic Partnerships
The Class
→ Brand Strategy
→ Content Programming
→ Strategic Partnerships
According to the World Economic Forum’s Global Gender Gap Index Report, in 2018, the gender gap sat at an average 32%, it will take 202 years to close the global economic gender gap at our current rate of progress and only about one in five senior leaders is a woman, and one in 25 is a woman of color.
Read more
Deem Journal
→ Business Design Strategy
→ Strategic Partnerships
→ Marketing, Communications and Media Planning
→ Content Programming Strategy
The High Line
→ Workshop Development
→ Focus Groups
New Jersey Performing Arts Center
→ Business Design Strategy
→ Strategic Partnerships
→ Marketing, Communications and Media Planning
In 2019 after presenting to the Board of Directors, the Art, Education, Public Programs, and High Line Network became aware of the opportunity to align values across their Programming and Engagement team and cease siloing their efforts to create an inclusive experience on the High Line for the New York community.
Read more
Writings
Brand Strategy 101: Locate the Real Problem
Brand Strategy 101: A Community — Centered Approach
Isata Yansaneh
I am a brand and design strategist, community builder and a trusted advisor known for applying structure to complex problems, uncovering creative insights and setting forth strategic solutions for brands and cultural institutions.
Projects
XRC Labs
→ Workshop Development
→ Focus Groups
Brand X innovation teams in both New York and Paris set out on a discovery mission to research and discover how voice technology was being used in fashion and analogous industries and define the necessary criteria to formulate and design a unique personality.
Read more
Condé Nast
→ Brand Strategy
→ Content Programming
→ Strategic Partnerships
The Class
→ Brand Strategy
→ Content Programming
→ Strategic Partnerships
According to the World Economic Forum’s Global Gender Gap Index Report, in 2018, the gender gap sat at an average 32%, it will take 202 years to close the global economic gender gap at our current rate of progress and only about one in five senior leaders is a woman, and one in 25 is a woman of color.
Read more
Deem Journal
→ Business Design Strategy
→ Strategic Partnerships
→ Marketing, Communications and Media Planning
→ Content Programming Strategy
The High Line
→ Workshop Development
→ Focus Groups
New Jersey Performing Arts Center
→ Business Design Strategy
→ Strategic Partnerships
→ Marketing, Communications and Media Planning
In 2019 after presenting to the Board of Directors, the Art, Education, Public Programs, and High Line Network became aware of the opportunity to align values across their Programming and Engagement team and cease siloing their efforts to create an inclusive experience on the High Line for the New York community.
Read more
Writings
Brand Strategy 101: Locate the Real Problem
Brand Strategy 101: A Community — Centered Approach
© Isata Yansaneh, iy@isatayansaneh.com
© Isata Yansaneh, iy@isatayansaneh.com